OUR STORY

Built by teachers.
Built for the people who make classrooms work.

We’re Taylor and Shelby Hallman—two teachers, parents, and the family behind ClassPlaybook.

Taylor and Shelby Hallman with their family
The Hallman family—the people behind ClassPlaybook.

Why we started ClassPlaybook

ClassPlaybook didn’t begin as a list of features. It began with the everyday reality we both know as teachers: there is never enough time, and the tools meant to help can sometimes create more work.

We wanted one place that could follow the rhythm of a real teaching day—a place to plan, present, manage routines, hear from students, and adjust when the lesson changes. Something flexible enough for different classrooms, but simple enough to use when students are already walking through the door.

That idea became ClassPlaybook. We’re building the workspace we would want beside us in our own classrooms.

Two educators, one shared purpose

Our work comes from the classroom first, supported by backgrounds in educational technology, leadership, and business.

TEACHER • CO-FOUNDER

Taylor Hallman, M.Ed.

Educational Technology and Leadership • Owner/Developer

Taylor pairs classroom experience with a Master of Education in Educational Technology and Leadership. He leads the development of ClassPlaybook, turning teacher feedback and real classroom needs into tools educators can use every day.

TEACHER • CO-FOUNDER

Shelby Hallman, MBA

Education and Business • Owner/Marketing & Sales

Shelby brings her experience as a teacher and her Master of Business Administration to ClassPlaybook. She guides how we communicate with educators and schools, while helping keep the growth of the company connected to the people it was built to serve.

This work is personal to us.

Our family is part of the ClassPlaybook story. Building this company means creating something we’re proud to put our names behind—something thoughtful enough for teachers, dependable enough for a school day, and useful enough to earn a place in a classroom.

The photo on this page reminds us why the details matter. ClassPlaybook is more than a website we launched. It is something our family is building with care, one teacher conversation and one classroom problem at a time.

What guides us

Teachers’ time matters.

A feature should solve a real problem, remove a step, or give a teacher meaningful time back.

The classroom comes first.

Technology should support the lesson without becoming the lesson. The best tools feel clear when the room is busy.

We keep listening.

ClassPlaybook grows through honest feedback from educators who know what works—and what doesn’t—in a real classroom.

Teachers already carry enough.

The tools in front of them should make the day lighter. That is what we’re working toward with ClassPlaybook.

Start free